Graphic Standards Manual
As you know, when communicating on behalf of SCC, it is vital that all message content is kept consistent with our image, principles and values. But just as important is keeping the look of these communications consistent. We, your Marketing & Communications Committee, are pleased to present this Graphic Standards Manual with an eye toward maintaining a clear, unified identity in a busy and competitive environment. We also hope that, by establishing a precise set of guidelines, this manual will help make the creation and design of SCC communications materials easier.
In this manual, we have outlined most scenarios we can imagine, but if you come across an anomaly, please contact us and we’ll work together on a solution. In addition, this manual will be reviewed periodically, and we urge you to share your recommendations on continually improving it.
All of the elements you will need for items included in this manual are available for download on our website at http://www.sccky.edu/brandelements.
Please note that since our mission is to help individuals and departments communicate in harmony with the high standards of our institution, the Committee is charged with monitoring and reviewing all SCC-related communications for adherence to these standards; please support this mission by following them.
St. Catharine College should never miss the opportunity to present a clear, cohesive and quickly recognizable face to the world, regardless of the environment or the communication itself. And the name, image, and perception of St. Catharine College are valuable assets to us all!
Should you have questions about any aspect of the Graphic Standards Manual, please contact marketing & communication committee at firstname.lastname@example.org.